VENUE ENTERTAINMENT

Se7en Debutes in US with Hit Single ‘Girls’

// July 14th, 2009 // RISING STAR PICKS

This week our featured Rising Star in the Pop/R&B world is Se7en. He is probably a safe pick, but considering he is just starting to venture into the United State market, he definitely someone to look out for on tour and on television. However, if you live in Korea or Japan, and enjoy the k-pop (Korean Pop) and j-pop (Japanese Pop) scenes, you probably already know all about him and own all his cds.

After watching just one of his stunning performances, it's hard not to be swept away with his talent. That's why he's a rising star.

Since Se7en's debut in 2003, as a singer and talented dancers, his fame swept across Asia. As the first male solo artist under YG Entertainment to break into the Japanese market in 2004, Se7en paired his popularity in Japan and Thailand with remarkable album sales and breathtaking tours.

Not satisfied with resting on his regional laurels, Se7en is planning to take his special talents across the Pacific to the United States as well as finding time to promote his upcoming album and take acting lessons for an upcoming TV drama.

Se7en's agency YG Entertainment said on its website this week that "Se7en went to Washington to record his first single, which is scheduled to be released in the spring next year in the United States."

The agency said it signed a contract with Mark Shimmel Music to jointly produce Se7en's single and support his entertainment activities on the U.S. soil. Shimmel is famous for discovering world famous pop artist Usher and producing the records of R&B pop artists such as Tony Braxton and TLC.

Se7en's single album in the United States will be produced by Rich Harrison, the Grammy Award winner responsible for diva Beyonce Knowles' smash hit "Crazy in Love."

"In the past, it was very difficult to have an opportunity to present a Korean singer in the American music industry but fortunately, we met a good partner," said Yang Hyun-suk, the founder and owner of YG Entertainment, who wields enormous influence in the Korean pop industry working with famous pop stars like Wheesung and Gummy.

"After YG Family's New York concert, Mark Shimmel said it will work out well. I'm happy because it seems like one of the best U.S. musical business talents recognized Se7en's ability."

With Se7en's recent release of his debut album in the United States, along with his hit single 'Girls', there will be an obvious climb ahead to reach the top 10 on the charts. At the same time, with music being so widen available and his range of talent, the climb may not take as long. The future is looking bright.

"Because we have put so much emphasis on strong hip-hop beats in Se7en's previous albums, it's time for a change to good melodies and vocal sounds," said YG Entertainment.

Sources: Korean Herald and AsianFanatics.net

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